Ep. 19. How To Make Numbers Sticky: Chip Heath on Making Data Count
GUEST: Bestselling author Chip Heath, Making Numbers Count
When we look at the world through numbers, our brains can’t always compute the full picture, says Chip Heath, co-author of Making Numbers Count. On this episode, this New York Times bestselling author (Made to Stick, Switch) shares how the right numbers told the right way can be absolutely illuminating. The trick is translating ...
February 6, 2022